What if Illiterate Women Could Escape the Poverty Cycle.
Meet Laxmi-the financial literacy educational tool for micro financing.
"If design is about creative problem solving, then we must address some of the biggest issues facing the other 90% in our society." --- Virginia Tech ID
What is so special about LaXmi?
Laxmi is both visual and tactile. We added these engaging methods after learning they were the most beneficial through our user testing while abroad. Users can now understand interest and successfully use it to their benefit!
Why is LaXmi important?
1 of 5 women were dropping the established Grameen Bank’s micro financing system. This was a Nobel Peace Prize winning organization! Why were women dropping the program? What was wrong? Flip through LaXmi to find out why our educational tool is currently implemented in The Ministry of Women and Child Development in Rajasthan, India and how it will it will improve the lives of 1.5 million women in the next decade.